Accelerating Product Development And Success
Traditional new food product development is time consuming. And there are high rates of failure.
Covid-19 has completely changed the consumer’s mindset. If you're not listening to your customers, other brands will!
Tech-based start-ups are helping the incumbents tackle these issues – they are successfully launching new products with the help of predictive data analytics.
VCs have invested c.$4.7 billion in the past 3 years (2019-21) in these start-ups.
Innovators and rising stars in the predictive data analytics landscape are gaining traction and delivering waves of change through their product and process innovations.